TmeMachine and Ulysse Nardin Invite You to Meet The FREAK ONE
October 17, 2024
TimeMachine, Tourneau | Bucherer's New York Flagship, highlights Ulysse Nardin's FREAK ONE capsule in a featured display until October 23rd.
Visit the TimeMachine to view Tourneau | Bucherer’s display highlighting Ulysse Nardin's most impressive creations. The Bucherer TimeMachine is a cultural hub in the heart of New York City, providing a place where innovative ideas take center stage. This October, the TimeMachine is spotlighting Ulysse Nardin's Freak ONE. The Freak collection is renowned for its groundbreaking design and fearless approach to horology, breaking away from traditional watchmaking conventions with its revolutionary movement technology. We welcome visitors to the TimeMachine to experience the remarkable mechanical artistry of the Freak ONE, on display until October 23rd.
Ulysse Nardin Is Changing the Face of Watchmaking Founded in 1846, Ulysse Nardin is a pioneering Swiss manufacture, disrupting traditional expectations and reinventing how we think about time. Mr. Ulysse Nardin began as an engineer of onboard marine chronometers, establishing the brand’s enduring link to the sea. To this day, they are among the most award-winning and reliable onboard chronometers ever designed. As a pioneer in innovative technologies, Ulysse Nardin is one of the few integrated manufactures, using its in-house expertise to produce high precision components and movements. This structure has allowed Ulysse Nardin to change the face of contemporary watchmaking. Meet the FREAK In 2001, Ulysse Nardin introduced the first FREAK, a luxury watch created by Dr. Ludwig Oechslin. Reinventing the tourbillon, the movement of this watch acts as the minute hand, rotating once an hour inside the case. An instant classic, the FREAK collection has expanded to include the new Freak ONE capsule.
Ulysse Nardin Is Changing the Face of Watchmaking Founded in 1846, Ulysse Nardin is a pioneering Swiss manufacture, disrupting traditional expectations and reinventing how we think about time. Mr. Ulysse Nardin began as an engineer of onboard marine chronometers, establishing the brand’s enduring link to the sea. To this day, they are among the most award-winning and reliable onboard chronometers ever designed. As a pioneer in innovative technologies, Ulysse Nardin is one of the few integrated manufactures, using its in-house expertise to produce high precision components and movements. This structure has allowed Ulysse Nardin to change the face of contemporary watchmaking. Meet the FREAK In 2001, Ulysse Nardin introduced the first FREAK, a luxury watch created by Dr. Ludwig Oechslin. Reinventing the tourbillon, the movement of this watch acts as the minute hand, rotating once an hour inside the case. An instant classic, the FREAK collection has expanded to include the new Freak ONE capsule.
The FREAK ONE is the quintessence of the legendary FREAK and is the proud recipient of the Iconic Watch Prize at the Grand Prix of Horology of Geneva. This watch redefines watchmaking with its UN-240 automatic movement, featuring a silicon oscillator and DIAMonSIL-titanium case. True to its FREAK-ish roots, the FREAK ONE has no dial, hands, or crown. It is the purest expression of the movement of time.
The FREAK X further expands on Ulysse Nardin's ideal of pure movement by introducing a crown to the FREAK's sleek circular shape. The FREAK X still functions without a dial or hands. However, the crown makes the FREAK X a more accessible instrument, with a convenient time-setting function that maintains the FREAK's revolutionary design.
You can meet the FREAK in all its iterations at the TimeMachine, where horological innovation is always on display.
Go Wild With OPS Ulysse Nardin continues to raise the bar with the introduction of the OPS capsule. OPS, short for "operations," takes the iconic movements of the FREAK ONE and the FREAK X and transforms them into understated adventure watches. Made for living at the cross-section of city life and the outdoors, these sleek masterpieces feature a forest green colorway and black DLC titanium in addition to the iconic tourbillon that sets each FREAK apart. Tourneau | Bucherer offers its visitors a unique presentation of the FREAK OPS capsule collection. The presentation displays the capsule’s new take on the tourbillion that made the FREAK an icon, including essential information about the brand, components, and technological innovations at work inside the watches.
You can meet the FREAK in all its iterations at the TimeMachine, where horological innovation is always on display.
Go Wild With OPS Ulysse Nardin continues to raise the bar with the introduction of the OPS capsule. OPS, short for "operations," takes the iconic movements of the FREAK ONE and the FREAK X and transforms them into understated adventure watches. Made for living at the cross-section of city life and the outdoors, these sleek masterpieces feature a forest green colorway and black DLC titanium in addition to the iconic tourbillon that sets each FREAK apart. Tourneau | Bucherer offers its visitors a unique presentation of the FREAK OPS capsule collection. The presentation displays the capsule’s new take on the tourbillion that made the FREAK an icon, including essential information about the brand, components, and technological innovations at work inside the watches.
A Special Presentation in TimeMachine
The Bucherer TimeMachine is proud to showcase Ulysse Nardin's wide range of expectation-defying timepieces, including the UFO marine chronometer, available in Ice Blue exclusively at Tourneau | Bucherer. With this unique device, Ulysse Nardin reinvented the historical codes once again with a leap into the future of timekeeping. This UFO, short for Unidentified Floating Object, sways when nudged but always rights itself on its base, all while keeping perfect time.
These amazing timepieces and more are on display at the TimeMachine until October 23rd, offering visitors a rare glimpse into the world of innovative watchmaking first envisioned by Ulysse Nardin in 1846. Tourneau | Bucherer stands at the forefront of horology, collaborating with prestigious brand partners to create presentations and experiences that reinvigorate passion for horology, luxury, and beauty.
These amazing timepieces and more are on display at the TimeMachine until October 23rd, offering visitors a rare glimpse into the world of innovative watchmaking first envisioned by Ulysse Nardin in 1846. Tourneau | Bucherer stands at the forefront of horology, collaborating with prestigious brand partners to create presentations and experiences that reinvigorate passion for horology, luxury, and beauty.