For the month of April, Bucherer is hosting an exhibition of legendary British photographer Terry O'Neill in its New York flagship location, Bucherer TimeMachine. The exhibition showcases O'Neill's unparalleled ability to capture the essence of his subjects, many of whom, like O'Neill himself, had an appreciation for exceptional timepieces.

An exclusive exhibition of Terry O'Neill
Time is the focus of Bucherer's latest featured artist. Between March 28th and May 9th, visitors can view some of Terry O'Neill's most celebrated portraits, each featuring an iconic figure from the world of music or film wearing a distinguished timepiece. Bucherer has curated a selection of vintage watches from its Certified Pre-Owned program to complement the iconic works.

Among the works on display is The Morning After, Terry O'Neill's timeless image of movie star Faye Dunaway lounging by the pool of the Beverly Hills Hotel the morning after her 1977 Oscar win, wearing an iconic gold bracelet timepiece. Portraits of fellow stars, including Elton John, Sean Connery, Bridget Bardot, The Rolling Stones, Dustin Hoffman, Patrick Swayze, Roger Moore, Robert Redford, and Elizabeth Taylor, will comprise the collection. Leading the exhibition is a self-portrait of Terry O'Neill and his camera, posed to reveal the beautiful Rolex Yacht-Master adorning his wrist. TIME IN FOCUS invites you to view the timepieces that inspired the artist, as well as the photographs that immortalize these styles forever.

Terry O'Neill: Renowned photographer and watch lover
Terry O'Neill is a fashion and celebrity photographer whose natural and intimate portraits of celebrities helped to define the lasting legacy of the 60s. Terry O'Neill has left an indelible mark on his profession, for which he was awarded one of the highest honors in the Order of the British Empire for his contributions to photography. Rising to fame for how his work shaped the energetic and tumultuous '60s in the public imagination, he continued to work on the frontlines of fame for over six decades. The iconic photographer passed away in 2019, yet remains one of the world's most renowned photographers, with his work displayed in national art galleries and private collections worldwide. Much like the impeccable timepieces he loved and featured, Terry O'Neill's work is defined by timeless craftsmanship and an exacting eye for detail.

As a lifelong admirer of fine watchmaking, O'Neill recognized the beauty that connects horology and photography. He's quoted as saying, "I've always felt that there was a real synergy behind great timepieces and photography. The precision of keeping time is akin to a photographer needing to know the exact moment to capture an iconic image." With TIME IN FOCUS, guests are invited to appreciate the rare luxury of a moment perfectly captured—one that endures beyond its era.

Bucherer focuses on timeless craftsmanship
Bucherer's New York flagship, TimeMachine, is designed to provide an environment of unparalleled hospitality, creating a space where culture and fine craftsmanship intersect. The space has previously hosted exhibitions featuring notable artists such as Leon Löwentraut, Hannes Schmidt, and David LaChapelle. Through these exhibitions, TimeMachine has established itself as a hub of art and luxury, as well as the flagship of the largest luxury watch retailer in the United States. The distinctive and inviting atmosphere features nearly 40 brands of luxury watches and jewelry, as well as Bucherer's Certified Pre-Owned Program. This program offers watch enthusiasts the chance to discover vintage and hard-to-find timepieces, all within the hybrid store concept where Swiss hospitality reigns.

Visit Bucherer TimeMachine to view TIME IN FOCUS, a celebration of the lasting legacy of Terry O'Neill's iconic work, and appreciate how time and photography work in tandem to define an era.

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